Otomen: girly guys
Posted January 29, 2010on:
I’m proud to be the first on the internet to introduce the emerging trend of new type of guys, the girly guys. Otomen (オトメン/乙男) is a pun made of the Japanese word otome (乙女), meaning “young lady” or “mistress”, and the English word “men”. Like the Soshokukei Danshi (Grass-eating boys), the description of Otomen is really very close to what you would imagine to be gay. Otomen is type of guys who like cute sweet things traditionally thought to be girls’ taste. Pastel colors, flowers, sweets, chocolates and cakes, teddy bears and bunny rabbits, to cooking, sewing, and all the lovely things. However, they are straight in their sexual preference. Otomen is a straight man with feminine taste and sensitive mind.
Originally, the word Otomen was first popularized by a comic book Otomen. It became such a hit that they even made a TV show on the life of Otomen, Asuka Masamune. Here goes the story: Asuka is a badass. He is a tough, cool, 2nd year high school guy who is also a master at kendo. He exudes an aura of manliness that is difficult to deny. .. at least that’s what everyone thinks. But for Asuka, life is torture, because he can never show the REAL Asuka to the world. While he is phenomenal at kendo, and looks very cool, Asuka’s manly lifestyle is a lie to hide his real self. He actually prefers much more girly things: knitting, cooking, sewing, staffed animals, shoujo manga (girls romance comic), plushies, cute things – he loves them all. When he was a child, this worried his mother very much, as Asuka’s father abandoned the family after declaring he wanted to be a woman. The shock made his mother so ill that Asuka swore to become a more manly man… or at least act like one. So he falls in love, with his classmate, a manly girl who is tough and strong. The rest is a romantic comedy of the couple struggling to get along with gender roles and expectation and with the approval of their classmates and family. (see more on Otomen official page)
However, the trend of otomen did not stop with comic books and TV drama. Well, it actually started from the real phenomenon of guys who are becoming more and more girly in their tastes, hobbies, and action. And since the word Otomen became popularized by the media, it seems the trend of girly men are spreading out the media into the society.
As women are becoming stronger and tougher, men are going the other way around, becoming weaker and softer. With the emergency of strong women to lead the men, men no longer need to lead the society. They can relax and enjoy their life, decorating their apartment, indulging tasty sweets and herbal tea, reading books and day dreaming. The emergence of Otomen is actually welcomed by most women, according to a study conducted by Ozmall. 75% of respondents approved Otomen and would consider Otomen as their potential life partner, mostly because of their expectation for Otomen to support them with their femine side – to take on the traditional female role of cooking, cleaning, and laundry. And they expect to enjoy spend time together with men who can share feminine taste.
What about you? How do you like see your boyfriend wearing a pink sweet PJ cuddling a fluffy teddy bear?